Michelle M. Smith

VICE PRESIDENT, MARKETING, O.C. TANNER

A highly accomplished international speaker, strategist, and author on performance improvement; Michelle is a respected authority on leadership, workplace culture, employee engagement, and talent.  She’s published and presented more than 1,100 articles and speeches and is a trusted advisor to many of the world’s most successful organizations and governments.  Named as one of the Ten Best and Brightest Women in the incentive industry, a Change Maker, Top-Idea Maven, and President’s Award winner, Michelle spent three years educating and lobbying members of the U.S. Congress on the many benefits of Wellness programs. She’s appeared on Fox Television and the BBC, and been featured in magazines like Fortune, Business Week, and Inc. Michelle is President Emeritus of the Incentive Marketing Association and Past President of the FORUM for People Performance at Northwestern University.  She’s Vice President, Research for the Business Marketing Association and serves on the Boards of the Incentive Federation and the Incentive & Engagement Council.  She was also the Founder and Chair of the Editorial Board of Return on Performance Magazine.

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What they think?

“I have been involved in the healthcare industry for over 20 years and have seen the growth and evolution of corporate wellness programs. After exploring the curriculum for the Certified Corporate Wellness Specialist® and attending the annual conference I realized how much there is to learn and how valuable this program is for anyone supporting corporate wellness programs. The course provided insight into the ever changing legal and regulatory environment in addition to providing me with an opportunity to meet and network with leaders in the industry.”

Daphne Bascom

“I have decided to make the Certified Corporate Wellness Specialist® a job requirement for our Business Development Managers”

Jeff Thoms

“After diving into the curriculum for the Certified Corporate Wellness Specialist®, I realized how valuable the program is to anyone in a corporate wellness position. Best practices, legal issues, population health, standards and learning about how top programs have structured their wellness programs was invaluable to me!”

Carrie Kass

“The realm of Healthy Wellbeing and Wellness is ever changing and by going through the CCWS program and obtaining certification it has given me the knowledge and additional expertise to take our internal and external programming to the next level. Healthy Wellbeing is not a “one size fits all” and obtaining certification has provided our organization and myself a skill set and “brand-ability” to assist our employee’s and the community we serve to be the best form of “you” they can be”

Stefanie Knisley

“It’s important to me to have the opportunity to obtain my Certified Corporate Wellness Specialist® because it put me in a good light with my peers and the marketplace. It also adds to the credentials of the individuals at our organization, so when we go into the boardroom of prospective clients, they understand that we know what we’re talking about.”

Alison Sugg

“I have a strong passion to learn and a desire to help people whenever possible. This certification provides me with a sense of accomplishment in my pursuit to be a lifelong learner and a feeling of confidence to design a wellness program that can improve the well-being of others.”

Eleni Levins

“Health and Wellness has always been a big part of who I am in both my personal life and wellness focused career. Taking the CCWS® course has provided me not only security and ability to grow in my personal life and career, but the knowledge and confidence needed to assist my organization and its employees in our mission of overall well-being for ourselves and the communities we serve. I look forward to continued growth through Corporate Health and Wellness Association in the ever changing world of wellness.”

Dawn Gillispie

“I made a presentation yesterday to a large corporation. When I told them that I was a Certified Corporate Wellness Specialist® they said, ‘We want to do business with you because you know what you’re talking about’.”

Alex Hixon

“I highly recommend the Certified Corporate Wellness Specialist® Course to anyone and everyone involved in corporate health and wellness, from Exercise Physiologists to Personal Trainers to HR management. The course videos are robust with information, as is the ‘Engaging Wellness’ book and course summary workbook. The exam is certainly not easy, but the course and the book will prepare you appropriately.”

Jennifer White

“In the ever growing, ever developing field of corporate wellness it’s important to stay relevant, knowledgeable and credible, which is what the CCWS® has done for me. Being recognized with the CCWS® qualification ensures I’m on top of best practices and understand customized wellness programs, which further provides confidence to fulfill my responsibilities and support our employees on their path to overall well-being.”

Katy Keene

“I decided to pursue my CCWS certification after several years of assisting with our wellness program and I decided it was time to take ownership of the program and move into more of a leadership position. The certification allows others to see how personally invested I am in this role and dedicated to bringing them the most current information in the field of wellness.”

Bailey Duke

“I was very excited for the opportunity to go through the CCWS online certification. I have other wellness certifications and I think there is always more to learn, because things are always changing. It was valuable to hear real examples from others in the field on what they are doing, what’s worked and what hasn’t, and being able to apply key takeaways to your own programs.”

Missy Jenson